Vision & Values

We are a diverse company and wear many different hats, from brewer to wine merchant and publican on both sides of the English Channel so what is the vision that binds Charles Wells together?

We want to be distinctive. To brew flavoursome beers that really stand out in today’s fast-paced market;  to seek out the most interesting wines from the new and old world; and to provide local communities with pubs that have real character.

As for our values, we want all of our people…

To be inspiring and inspired. We want our leadership to inspire us. We want to inspire each other. We want to inspire the communities we serve. And we want the ales and lager we produce to inspire people, too.

To want to win. We want to win more market share and more awards for our brilliant pubs, high-quality ales, eye-catching marketing and amazing international sales growth.

To act with respect and integrity. We want to respect ourselves, each other, our customers and the communities our pubs serve. We want to protect our environment, our good name and the trust our customers place in our brands by being an ethical business.